At Margaret River Hemp Co, we now have at all times believed hemp is greater than a product.
It’s meals. It’s fibre. It’s oil. It’s skincare. It’s material. It’s constructing materials. It’s a farming story, a producing story, a regional story and, most significantly, a sensible story.
For us, hemp has by no means been about chasing a development. It has at all times been about asking a greater query:
What might this plant assist us make, develop, change, rethink or enhance?
That query has guided us from the start.
For greater than 30 years, our household enterprise has grown from a Margaret River hemp retailer right into a Western Australian hemp firm working throughout hemp meals, Margaret River skincare, clothes, items, processing and hemp-based constructing supplies.
Which may seem like a large product vary from the skin. To us, it’s one thing extra linked.
It’s a farm-to-finished hemp worth chain.
Hemp was misunderstood. We noticed risk.
After we first started working with hemp, Australia was nonetheless studying speak concerning the plant.
For many individuals, hemp was confused with high-THC hashish. Its sensible makes use of had been overshadowed by stigma. Its worth as a meals, fibre, skincare ingredient, textile and constructing materials was nonetheless not extensively understood.
However we noticed one thing totally different.
We noticed a plant that might provide extra pure alternate options for on a regular basis merchandise. We noticed a fibre with power and flexibility. We noticed seed that might turn into nourishing meals. We noticed oil that might help stunning skincare. We noticed the potential for native processing, regional manufacturing and lower-impact supplies.
Most of all, we noticed a plant that deserved to be taken severely.
That perception nonetheless sits on the coronary heart of Margaret River Hemp Co as we speak.
Why we speak about the entire plant
A number of hemp manufacturers give attention to one class.
Some focus solely on hemp meals. Some give attention to wellness. Some give attention to fibre, hurd or hempcrete. Some give attention to clothes.
We perceive why. It’s less complicated.
However hemp shouldn’t be a single-use plant.
The seed can turn into meals, oil, protein, flour and chocolate. The oil can turn into skincare and physique care. The stem may be separated into fibre, hurd and fines. These supplies can be utilized in constructing, animal bedding, paper, bioplastics, textiles and different industrial purposes.
That’s the reason our enterprise has grown the way in which it has.
We don’t see hemp seed oil, hemp protein, skincare, clothes and constructing supplies as disconnected classes. We see them as totally different expressions of the identical plant.
The true alternative is not only to promote hemp merchandise. It’s to assist construct the system that enables hemp to be grown, processed, used and understood correctly in Australia.
The seed is the place many individuals begin
For a lot of prospects, hemp begins within the kitchen.
Since low-THC hemp seed meals turned authorized for human consumption in Australia, we now have been louder than ever concerning the on a regular basis advantages of including hemp seed to meals.
That’s the place our Simply Add Hemp message comes from.
It’s easy on function.
You don’t want to vary the way in which you eat in a single day. You don’t want an advanced recipe. You don’t want to turn into an skilled in hemp.
You can begin with the meals you already make.
A smoothie. A salad. A bowl of oats. A slice of toast. A batch of bliss balls. A pasta sauce. A weekend pancake stack.
Now simply add hemp.
Our hemp meals are Australian grown, processed and packaged, they usually make it simple so as to add plant-based protein, omegas, fibre, magnesium and nutty flavour to on a regular basis meals.
Small seed. Easy behavior. Actual meals.
Skincare made with hemp seed oil
Hemp seed oil has additionally been central to our skincare story.
Our skincare is made in Margaret River and constructed round nourishing hemp seed oil, supported by fastidiously chosen botanical substances. It displays the identical perception that began our journey: on a regular basis merchandise may be made with higher substances and a lighter contact.
For us, skincare shouldn’t be separate from the remainder of the HempCo story.
It’s one other technique to present what hemp can do.
The identical plant that may feed us also can take care of our pores and skin. The identical seed that may be pressed into meals oil can turn into the bottom of physique care, face care, soaps and hair merchandise.
That full-circle pondering is what retains us excited in any case these years.
Processing is the place the larger story begins
The patron merchandise are probably the most seen a part of what we do.
However the deeper story is processing.
Australia’s hemp business can not develop correctly with out native infrastructure. Farmers want dependable markets. Builders want constant hurd and fibre. Makers want supplies. Clients want traceability. Regional industries want processing capability shut sufficient to make the provision chain work.
That’s the reason our transfer into hemp processing issues a lot to us.
Hemp is not only harvested and forgotten. The stem may be separated and used. The fibre, wooden core and fines all have potential worth.
That issues as a result of each a part of the plant tells a unique story.
- The seed feeds folks.
- The oil nourishes pores and skin.
- The fibre can turn into material and industrial materials.
- The hurd can turn into animal bedding, backyard materials and hempcrete enter.
- The fines can help additional product improvement.
When folks speak about hemp as a sustainable crop, that is the half they usually miss. Hemp’s promise shouldn’t be solely in the way it grows. It’s in how fully it may be used.
From hemp meals to hemp properties
One of the vital thrilling components of our work is seeing hemp transfer from the pantry into the constructed setting.
Hempcrete has opened a much bigger dialog about what properties and buildings may be produced from. It brings hemp into the world of structure, development, insulation, regional manufacturing and low-impact constructing supplies.
For us, that’s highly effective.
It means hemp shouldn’t be solely one thing you sprinkle on breakfast or therapeutic massage into your pores and skin. It may well turn into a part of the partitions round you. It may well assist form more healthy, extra thought of areas. It may well join farmers, processors, builders, designers and owners in a single provide chain.
That’s the reason our work with hemp constructing supplies and associated hemp housing initiatives is so necessary to the broader HempCo imaginative and prescient.
We’re not solely promoting completed merchandise. We’re serving to show what a completed hemp ecosystem can seem like.
Study extra about our constructing story by means of Hemp Houses Australia.
Why native issues
Margaret River is not only the place we’re primarily based.
It’s a part of who we’re.
This area has formed the way in which we take into consideration farming, life-style, setting, neighborhood and high quality. It has additionally helped us perceive the significance of constructing actual native techniques slightly than relying fully on imported options.
We’re proud to make skincare right here. We’re proud to work with Australian-grown hemp meals. We’re proud to maintain pushing for extra home hemp processing. We’re proud to help the expansion of Australian hemp fibre, hurd and building-material provide.
We additionally know the work shouldn’t be completed.
Australia’s hemp textile capability remains to be growing. Processing infrastructure nonetheless wants scale. Laws nonetheless create challenges. Public understanding nonetheless wants work. Some components of the business are shifting quicker than others.
However that’s precisely why we hold going.
A younger business doesn’t turn into robust by ready for excellent circumstances. It turns into robust when folks construct, educate, course of, take a look at, develop, enhance and hold exhibiting up.
Hemp is regulated, and training nonetheless issues
Industrial hemp is a non-intoxicating crop, but it surely nonetheless sits inside a posh regulatory setting.
In Australia, hemp seed meals solely turned authorized for human consumption in 2017. Cultivation and processing stay licensed actions, and advertising and marketing hemp merchandise can nonetheless be harder than it needs to be when platforms and insurance policies confuse industrial hemp with hashish.
We see this on daily basis.
That’s the reason training is such a giant a part of our work.
We don’t simply need folks to purchase hemp. We wish them to grasp it.
We wish folks to know the distinction between hemp seed meals and medicinal hashish. We wish them to grasp why hemp fibre issues. We wish builders to grasp hurd and hempcrete. We wish prospects to know why hemp seed oil belongs in skincare. We wish households to see how simple hemp meals are to make use of.
The extra folks perceive hemp, the stronger the entire business turns into.
Sustainability wants substance
We consider hemp has an necessary function to play in additional sustainable farming, manufacturing and constructing conversations.
It grows rapidly. It has a deep taproot. It may be utilized in many various methods. It may well help meals, fibre and building-material markets. It may well assist us suppose in a different way about waste, supplies and native manufacturing.
However we additionally consider sustainability claims needs to be made fastidiously.
Hemp shouldn’t be a magic phrase. It isn’t sufficient to place “eco” on a label and name the job performed.
Actual sustainability means higher sourcing, higher processing, higher product design, higher transparency and higher use of the entire plant.
That’s the work we’re excited by.
Not greenwashing. Not hype. Not imprecise guarantees.
Simply sensible hemp merchandise, made with function, backed by an actual supply-chain story.
The longer term is farm-to-finished
The subsequent chapter for Margaret River Hemp Co shouldn’t be merely about promoting extra merchandise.
It’s about strengthening the connections between them.
Hemp meals introduce folks to the plant in a easy, on a regular basis manner. Skincare reveals how hemp seed oil can turn into a stupendous pure ingredient. Clothes and textiles present the power and luxury of hemp fibre. Processing turns uncooked crop into usable materials. Hempcrete and constructing merchandise present what hemp can contribute to properties, design and regional manufacturing.
Collectively, these items inform a a lot larger story.
A farm-to-finished story.
A seed-to-shelter story.
A narrative about what can occur when hemp shouldn’t be handled as a novelty, however as a severe agricultural, shopper and industrial crop.
That’s the future we’re working towards.
Small seeds of change
At Margaret River Hemp Co, we frequently speak about planting small seeds of change.
Which may imply including hemp seed to your breakfast. Selecting a hemp seed oil skincare product made in Margaret River. Studying about hempcrete. Asking the place supplies come from. Supporting Australian-grown hemp meals. Speaking to your builder about lower-impact choices. Visiting our retailer. Studying, sharing, asking questions.
None of these actions should be difficult.
However all of them assist.
As a result of the hemp business Australia wants is not going to be constructed by one product, one farm, one constructing or one enterprise. Will probably be constructed by many small decisions, made time and again, by individuals who can see the worth of this plant.
We now have believed in hemp for greater than 30 years.
We nonetheless consider its greatest chapter is forward.
And we’re proud to be constructing that future from Margaret River.
Margaret River Hemp Co
Meals. Fibre. Skincare. Processing. Constructing supplies.
One plant. Many prospects.
